Digital campaigns and experiences that delight audiences and grow revenue.
Media Producer
Product Designer
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Founded by writer/producer Joey Azoulai and principal product designer Kate Bagoy, our agency creates interactive omnichannel marketing campaigns and digital products that empower educators, inspire students, and attract customers.
Having honed our collaborative approach with clients like Harvard University, Microsoft, and Sylvan Learning, we are dedicated to making our digital world a little bit more delightful.
Joey Azoulai
A writer, producer, and Scholastic alum, Joey has spent 20 years helping mission-driven brands find and share their most powerful stories. He’s led creative teams on projects for partners like NYC Department of Education, Harvard Law School, Microsoft, and Uptown Stories—and has a knack for finding the human heart of every project.
A passionate teacher at heart, Joey also helps the next generation of creators connect with their audiences as an adjunct professor at NYU Steinhardt and Columbia University's Teachers College.
Kate Bagoy
Kate designs digital products people love to use. As a principal product designer, she’s built design systems and shipped applications for partners like Carnegie Learning, Microsoft, Sylvan Learning, and Harvard University.
As the founding Head of Design at the K-12 startup Alma, Kate designed and coded the marketing site that helped Alma grow from zero to schools in all 50 states—converting at an incredible 25% from day one. Kate's work makes the digital world more useful, accessible, and even a little more delightful.
Our Work
Sylvan Learning
Modernizing a 13-year-old tutoring platform with three grade-level design systems - K-6 through high school.
Microsoft
Interactive branching video experience and companion microsites - making cloud concepts accessible through scenario-based learning.
Uptown Stories
Developed the integrated marketing campaign for this nonprofit’s most successful fundraiser.
Designed and coded the marketing site that helped Alma grow from zero to schools in all 50 states - converting at 25% from day one.
Our Services
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Narrative Strategy
We help you uncover the core story that unifies your brand and inspires your audience to act.
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Product Design
We design elegant and intuitive digital products that engage your audience and are a delight to use.
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Video Production
We bring your mission to life with cinematic, story-driven videos that capture the human heart of your work.
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Branding
We craft a cohesive visual and verbal identity—from your logo to your voice—that makes your brand unforgettable.